NewestEvent
Messi farewell drone show
The tribute drone show at Lionel Messi’s last match for Argentina opened with an insurer’s logo and became a wave of memes across the Spanish-speaking internet.
What happenedWhat the internet is sharing, and everything it remembers
Latest internet culture
Newest first, by when it happened.
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JimothyA wild raccoon with a rare spinal condition whose first video reached ten million views in a week and who stayed famous all summer.
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VerityA Minecraft horror series whose smiling yellow orb became a summer of fan songs, remixes and mods downloaded millions of times.
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Conformity GateA fandom decoded a secret episode from a clock in a promotional video, and there was no episode.
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Event
Lumumba VeaA DR Congo supporter who stands motionless for whole matches in the pose of Patrice Lumumba’s statue, first at the Africa Cup of Nations and then at the World Cup.
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The Great Meme ResetA coordinated attempt to reset internet culture to before it was machine-generated.
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Portland FrogA protester in an inflatable frog costume outside Portland’s immigration building, whose costume turned up at protests across the US.
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Pudding mit GabelStrangers met in public squares to eat supermarket pudding with a fork, for no reason at all.
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The One Piece flag protestA manga pirate flag became a real protest symbol because a state objected to it.
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Event
La Velada del Año VThe most-watched single-channel livestream there has been, run by a streamer in a football stadium.
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Sound
Nothing beats a Jet2 holidayAn airline advert became the internet's standard soundtrack for things going wrong.
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Aura farmingAn eleven-year-old on the prow of a racing boat gave the year its word for effortless cool.
Rabbit holes
This day in internet history29 October
- 201016 years ago
The volunteer group Archive Team releases a copy of what it saved, about 900 gigabytes. Read on
- 20197 years ago
Taylor Lorenz writes about the phrase in The New York Times. Read on
- 20251 years ago
Dictionary.com names “67” its word of the year. Read on
The giants
Some of the biggest things the internet ever shared. Not a ranking: there is no single measure of viral.
DeliciousWorth knowing
Its free-form labels, which anybody could follow, popularised the practice of tagging. It was sold five times and is now a read-only archive.
Delicious, 2003 — 5 dated events, with sources.
Where it started
Early YouTube, when all of this began.
The original and the version you rememberNot the same thing
The version people rememberGootecks’ face
The emote as it was used from 2012 to January 2021.
What plays hereA Komodo dragon
What the name PogChamp shows on Twitch now. The dragon already existed as another emote, so the same picture now has two names.
You probably forgot thisFrom the archive
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Tunak Tunak Tun
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United Breaks Guitars
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Waka Waka
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Watch Me (Whip/Nae Nae)
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We Are Number One
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What Does the Fox Say
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Where the Hell is Matt?
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Why This Kolaveri Di
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